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Performance Marketing6 min readAI Premium Insight

Performance Marketing

How to build scalable paid media systems with measurable ROI and predictable optimization cycles.

Performance Marketing

TL;DR

  • Audience segmentation by intent
  • Creative testing by hypothesis
  • Attribution-aware reporting

Performance foundations

A high-output performance program depends on measurement integrity, creative velocity, and clear decision rules.

  • Audience segmentation by intent
  • Creative testing by hypothesis
  • Attribution-aware reporting

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